Tom Peters Re-imagine!
Business Excellence in a Disruptive Age
Metaphor Studio assists the best-selling business author of all time with Re-imagine! on the Web
Metaphor Studio provided Web and design services for the Re-imagine! mini-site at TomPeters.com. The new site not only included the addition of a dozen new pages and new wow!store products, but it also required an electronic press kit and a new home page design. With a tight deadline as the books arrived in warehouses across the country the new site went live and the 200+ early birds who reserved a copy received a signed tome. Believe me...it is like no other business book you have ever seen before. The new pages include:
Table of Contents
A brief overview of each of the chapters in Re-imagine!
Reviews
Read what the critics are writing about Re-imagine!
Notes
We ran out of room in the book for the Notes section, so we're providing it here.
Discussion
Let's talk. Moderated discussion about Re-imagine! What do you love? What do you hate? What's bugging you lately? Let us know!
A Conversation with Tom
Tom talks about his latest book, Re-imagine!
Book Tour
Tom's on the road to promote Re-imagine! He may be speaking in your city.
Download a Chapter
We love the way this book looks so much we want to give you a peek inside.
Press Kit
Member of the press? Here's info on Tom and his latest book.
Buy your copy of Re-imagine! at TomPeters.com
An excerpt from a conversation with Tom Peters:
The scheduling demands of book publication can seem ill suited to the pace at which the world now changes. Nor are they ideally suited to someone with the intellectual metabolism of Tom Peters, who draws on the latest news and on his current reading to update his presentation with every speech and seminar that he gives. But the ideas and arguments put forth by Tom in his new book, Re-imagine! Business Excellence in a Disruptive Age, are as fresh as today's newspapers--indeed, as pressingly relevant as tomorrow's newspapers. In midsummer 2003, as Re-imagine! went on press, he could point to several headlines that illustrate the book's aggressively forward-looking view of our "scary" but "exciting" time: "Report of 9/11 Panel Cites Lapses by C.I.A. and F.B.I." "I.B.M. Explores Shift of White-Collar Jobs Overseas." "For Armstrong, 5th Tour Victory Is Most Trying." (Yes, that's Lance Armstrong, winner of the Tour de France.) Read more at TomPeters.com
At the tompeterscompany!, they concentrate on your business, offer a fresh perspective based on research and thought leadership, demonstrate competence, character, and values at every touch-point, confront, challenge, and raise tough issues, interact with passion, energy, and enthusiasm, recognize your expertise, ownership of results, and unique language, focus on fast results and high leverage opportunities, have an impact or go away, and execute with precision.
About Tom Peters Company!:
Founded in the 1980s by renowned author and business guru Tom Peters, the company has evolved into a global training and education company committed to helping corporations at four key leverage points within their organizations: Leadership Development with The Leadership Challenge™, the industry's gold standard of leadership development and leadership training. Leadership Communication with The Leader's Voice™, a unique blend of leadership and communications training. Inspired Performance with Tom Peters' Wow!Projects™, an innovative approach to the human side of project management that helps inspire teams and individuals. Brand Champions with Brand Inside: Brand Outside™, a workshop designed to improve the customer experience by engaging and aligning everyone in your organization. Learn more at TomPeters.com
About Metaphor Studio:
Metaphor Studio is an advertising and technology agency providing Branding, Interactive, and Advertising Strategy since 1997. At Metaphor Studio we are experts in identity and interactive experience management. Specializing in Community Experience Development by providing strategies for sharing, participation and fellowship among brand communities. We define and develop communities that empower epic change by Cultivating members and clients through expert targeting, Fascinating the target audience through highly sophisticated and high-quality touch and using Illumination to assure lasting results by teaching community members about new and forthcoming offerings. Communities that understand your industry, your business or research goals, and can ultimately enhance your ability to effectively dominate your industry. Learn more at MetaphorStudio.com
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CeD, October 2003, Volume 1, Issue 3
Past Issues:
2004
Q1 2004 - CHANGE!
Q2 2004 - Branding Personality
2003
Q1 2003 - Cultivate
Q2 2003 - Fascinate
Q3 2003 - Illuminate
Q4 2003 - Celebrate
CeD is a quarterly publication designed to provide insights into Metaphor Studio's
Community Experience Development™ process of consulting. Metaphor Studio is an advertising and technology agency in Cincinnati's historic Over-the-Rhine providing branding, interactive, and advertising strategy.
About CED:
Community Experience Development™ (CED) is a business philosophy that focuses on the proprietary consulting strategy of Metaphor Studio, LLC, utilizing Internet methods for revolutionizing brand communities. CED includes cultivating, fascinating, and illuminating the target audience through personalized and non-personalized membership communities. The core CED principles involve leveraging intellectual properties to position each community creator as the leader and expert in their given community. Achievement of CED objectives results in the evolution of the brand community as the destination point for the given topic both online and offline. Download the complete executive whitepaper.
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