for Consulting, Design, and Development CINCINNATI, Ohio - Sept. 24, 2004 - CareSource, Ohio's largest Medicaid managed health care plan, has selected Metaphor Studio to provide Web site consulting, design and development. Based in Dayton, CareSource serves almost 350,000 Medicaid consumers in 13 counties in Ohio. Metaphor Studio was selected from 15 firms that responded to CareSource's Request for Proposals to redesign its Web site for Ohio and create new Web sites for CareSource's parent company, CareSource Management Group, and its Medicaid managed health care plans in other states. CareSource executives chose Metaphor Studio based on its staff's creative talents and firm grasp of technology. As a managed health care organization, CareSource focuses on prevention with a goal of improving member health and the quality and accessibility of services for Medicaid consumers. CareSource assists in the coordination of member care by partnering with a network of 8,000 participating doctors, hospitals and other health care providers. Metaphor Studio will develop Web sites for CareSource Management Group, and for its Medicaid health care plans in Michigan and Indiana. Metaphor Studio will also redesign the existing Web site for the CareSource plan in Ohio. The three planned Web sites will provide interactive services for members and providers as well as areas for community agencies, job applicants, the media and the general public. Metaphor Studio is pleased to work with CareSource's Communications and IT teams on all of these projects. CareSource joins the growing list of health care clients for Metaphor Studio. The agency engaged with LasikPlus Vision Centers to create an Interactive Web site to serve their consumers in 36 centers nationwide. About CareSource: Established in 1989, CareSource is a nonprofit Medicaid managed health care plan serving consumers in 13 counties in northeast, southwest and central Ohio. CareSource contracts with the Ohio Department of Job and Family Services (ODJFS) to serve almost 350,000 consumers of Covered Families and Children Medicaid, including Healthy Start and Healthy Families. Learn more at Care-Source.com About Metaphor Studio: Metaphor Studio is an integrated marketing communications agency providing Brand Strategy, Web & Interactive, and Advertising to regional and national clients. Project teams are experts in identity and interactive experience management including strategic planning, graphic design, Web site application development and Web site maintenance. Specializing in the development of brand communities by providing strategies for sharing, participation and fellowship through integrated communications. Learn more at MetaphorStudio.com MetaphorStudio.com |
